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*Marketing*: Marketing 110

Resources for marketing and market research


As part of marketing, you'll need to do some research on an industry, product, and/or company.  Use the information on this guide to help you.

  1. Review the resources on the guide.  There are several tabs with different information.  Click on each of them to see websites, books, and databases that will help you with your project.
  2. Watch the video and read the information on finding NAICS codes.  You will find this on the tab for "Industry and Company Information"
  3. Explore the databases and website links for finding demographic information as well as information about industries and companies.
  4. Complete the Marketing 110 Activity below.

If you have questions about the library or research, remember to Ask a Librarian!

Marketing 110 Activity